Our mission is to change the face and voice of the marketing industry.

We are driven by our values for exposure, access, opportunity, and equity.

Exposure: You can’t ask for a job if you don’t know it exists. That’s why The BrandLab meets high school and college students in the classroom. Through an innovative, experiential curriculum, students try on the idea of a creative career.

Access: Our paid internship program is about getting into the workplace, growing 21st century skills, and developing that first professional network. Students receive intensive training and coaching led by industry professionals to support and guide their career path.

Opportunity: Taking away barriers and building a bridge to that first job is critical. That’s why our Connect program provides thousands of dollars in college scholarships, ongoing mentorship and training sessions, and advanced internships for young talent hungry for more experience as they approach full time employment.

Equity: In order to thrive, our rising stars need to enter workplaces free from bias and exclusion. Through our Fearless programs–a combination of workshops, events, podcast, and consulting–we work with our partners to ensure that both the workplace and work being produced are culturally competent and equitable.